noun [ dahrk pahyp-lahyn ] Dark Pipeline is 90% of sign up’s that never convert at PLG companies
A PLG CRM allows you to define PQL metrics and uncover your dark pipeline without the need for a Data warehouse
Brings all the necessary data and keeps it updated in real time without requiring an expensive data team or a Data Warehouse and Reverse ETL Tools.
Explore the power of PQL metrics in one convenient place. Visualize performance, experiment quickly and discover metrics that work for you.
Out of the box guidance on PQL playbooks by number of users and category. Automate, experiment and optimize outreach across marketing automation tools.
A PLG CRM is must have to early stage Product-Led companies
Humanic is an ideal solution for companies just getting started who have a few hundred users. Discover a no-overhead solution in understanding sign up pipeline.
Optimize your Revenue and Growth Teams by discovering granular personas continuously.
Experience the thrill of thousands of users organized based on PQL metrics. Test, learn, and discover metrics that work.
Automate and optimize PQL campaigns spread across multiple automation tools.
Modern Revenue Teams at early stage PLG companies
Where pipeline visibility is cluttered at best, preventing or delaying revenue capture.
Who lack a unified view of user personas based on product usage.
Who need to organize campaign sprawl spread across multiple marketing automation tools.
A must have tool for early-stage rapidly growing PLG companies.
Humanic has provided greater insight in to our business than ever before, and helps us group users together into cohorts that allow for more personalized marketing opportunities.
Consumer segmentation is readily available for advertisers, but not for growth professionals. As an operator, one of my biggest pain points is not having the information I need to understand the nuance in consumer behavior necessary to make the improvements in our service that matter most. Humanic is helping to solve this need by leveraging product data to generate consumer segments in the background.
The customer behaviors already captured by product-led growth companies hold tremendous potential to drive increased revenue, and Humanic is built to help companies realize this potential.
I'm confident that if we have the Humanic like tool in the early stages of Notion, our growth would have been even faster.
“It’s hard for early-stage PLG startups to understand and track their ever-changing user base. Humanic is unique in that they’re specifically building a tool for companies in this stage”
"Humanic Provides easy Aggregation of organisational enabling sales and product team to track custom cohorts and track them. As one of the initial users, We are actively using Humanic to identify our personas in the 'Personas' Section and easily track them in 'Stages' section. The plug-and-play with different data sources makes it super easy to plug into different data streams and can be easily done by anyone without any coding. Wonderful for small teams like us as well as super useful at scale. Looking forward to scale up our users and revenue by using 'insights' section that is coming soon... Kudos to the team! Cheers."